UK heritage brand Peregrine has just opened a standalone space in London’s Selfridges — on the menswear floor — with the debut following its opening a few months ago on Regent Street, also in London’s West End.
Abercrombie & Fitch is putting experiential support behind the launch of its first specific holiday season collection at its Regent Street, London, flagship with customers invited to shop and drink cocktails this month.
As London gradually recovers from the pandemic but footfall remains well below pre-Covid levels, London’s West End shopping district is in for a £5 billion investment windfall over the next five years.
First it was a Rolling Stones store, now mega-band Queen is to open a space on Carnaby Street with an experiential pop-up shop celebrating five decades of its music and featuring fashion collabs, among other items.
Not ‘just another’ new store, Abercrombie & Fitch’s flagship debut on London’s Regent Street ticks several boxes for the US retailer. It reaffirms the company’s commitment to the physical store format in Europe.
London’s West End continues to see footfall recovering with figures from the trade body that represents businesses in the neighbourhood – the New West End Company – saying the steady return of office workers is key.